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  • JFW International Fashion Fair

    The Hawaii State Department of Business, Economic Development and Tourism (DBEDT) has received a $703,505 grant from the State Trade and Export Promotion (STEP) program of the U.S. Small Business Administration (SBA) to increase the number of local small businesses that want to export as well as the value of exports for those small businesses that currently export.

    Hawaii’s State Trade and Export Promotion Program, known as HiSTEP, is built on a multifaceted approach that begins with comprehensive export assistance, readiness, counseling and training that leads into a menu of targeted activities designed to generate new export sales for participating small businesses from key industry sectors. The total budget for HiSTEP is $1,012.333. The state and its partners will provide the additional $308,828 in cash and in-kind services.


    Companies desiring to participate in any of the STEP activities must:

    1. Meet the federal requirements of an ‘eligible small business concern’ (meet size standards, one year in business, profitable, understand costs associated w/exporting, have export plan)
    2. Certify that the company is not barred from receiving federal funds
    3. Be registered in good standing with the State Department of Commerce and Consumer Affairs’ Business Registration Division
    4. Have a current general excise tax license with the State Department of Taxation

    HiSTEP and its partners have planned the following activities:

    • Export readiness sessions to prepare new and existing exporters to participate in the HiSTEP Program activities. Forums and workshops will be conducted by the U.S. Export Assistance Center and the Hawaii Pacific Export Council.
    • Development of a Hawaii Pavilion at the 2013 JFW-International Fashion Fair.
    • Export mission to Korea in partnership with the Economic Development Alliance of Hawaii and the county economic development boards.
    • Development of a Hawaii Pavilion at the 2013 Tokyo International Gift Fair.

    DBEDT’s partners in the HiSTEP program include the U.S. Export Assistance Center, Hawaii Pacific Export Council, Small Business Administration, Small Business Development Centers, Economic Development Alliance of Hawaii and the county Economic Development Boards.


    2014 JFW International Fashion Fair

    Hawaii Pavilion @ 2014 JFW International Fashion Fair

    January 22-24, 2014, Tokyo International Exhibition Center

    Tokyo, Japan

    Building on Hawaii Fashion Month and Hawaii as a fashion hub of creativity and style, the Department of Business, Economic Development & Tourism (DBEDT) invites Hawaii’s designers and fashion related manufacturers to participate in the JFW-International Fashion Fair (IFF) from January 22-24, 2014, at Tokyo Big Sight (Tokyo International Exhibition Center).

    Hawaii companies interested in exporting their Hawaii-made fashion and accessories to Japan are encouraged to join DBEDT at this international trade show. Organizer, Senken Shimbun, expects over 700 exhibitors from Japan and other countries and 26,000 buyers and professionals, mainly from Japan and Asia, to attend this three-day trade-only event.

    The Hawaii Pavilion at IFF is expected to showcase a colorful display of exciting and trend-setting designs and styles reflecting Hawaii’s global influence and traditional cultural themed patterns and motifs that capture the international and romantic ambience of our islands and lifestyle.

    DBEDT would like to hear from you if you are interested in participating in the 2014 IFF. Please send your intent to participate via email to


    • 26,000 buyers and professionals from and Asia attend the three-day event
    • Showcase and elevate Hawai`i’s creativity and passion for fashion
    • Learn about upcoming trends from the Asia-Pacific region and move Hawai`i fashion forward.

             click here for registration packet in PDF


    2013 JFW International Fashion Fair

    Hawaii Pavilion @ 2013 JFW International Fashion Fair

    January 23-25, 2013, Tokyo International Exhibition Center

    Tokyo, Japan.

    JFW International Fashion Fair (JFW–IFF) is Japan’s largest fashion business trade show held at the Tokyo International Exhibition Center (Big Sight) in Odaiba, Tokyo.There is a wide range of exhibitors at every show, from major manufactures to up and coming creators both from within and outside Japan, spanning approximately 750 companies from more than 20 countries. JFW-IFF attracts approximately 25,000 buyers from in and outside Japan.


    2012 JFW International Fashion Fair

    DBEDT showcased some of Hawaii’s leading apparel companies as well as rising stars of local designers at the JFW International Fashion Fair in Tokyo, Japan, from July 18-20, 2012. Hawaii’s lifestyle and fashions truly captured the essence and spirit of the islands. This project was funded, in part, through a grant that DBEDT received from the U.S. Small Business Administration. find that our lifestyle.

    2012 Japan Fashion Trade Show promotion booklet