Japanese Consumer Insight by Hankyu Hawaii Fair Organizers

January 20, 2021
3:00 pm - 4:30 pm
Zoom Webinar: Registration Required

DBEDT is very pleased to announce this webinar about marketing and selling to Japanese consumers.

Speakers to be featured:

  • Akihiro Miyatake, general manager, Marketing
  • Sho Kusuda, manager, Hawaii Fair
  • Rina Inoue, team member, Hawaii Fair
  • Yuri Sawada, previous manager, Hawaii Fair 

Topics to be covered include:

  • How Hankyu Umeda Department Store uses their World Fairs to engage with and sell to Japanese consumers.
  • What are preferences of women vs. men shoppers.
  • How to promote and sell art and products based on cultural designs.